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<![CDATA[Exclusive Breastfeeding Behavior Analysis at Hospital in Lampung Indonesia ]]>
<![CDATA[Erlina Puspitaloka Mahadewi]]>;
<![CDATA[Intan Silviana Mustikawati]]>;
<![CDATA[Mohamad Reza Hilmy]]>;
<![CDATA[Ade Heryana]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i5.318
<![CDATA[The present study reports the comprehensive study on the exclusive breastfeeding around support factors for successful activityof breastfeeding. In the three years lately UNICEF and WHO data on exclusive breastfeeding can reduce infant morbidity and mortality by more than 80%. The coverage of infants who are exclusively breastfed is 65.35%, the highest percentage is in West Nusa Tenggara 80.35% and the lowest percentage is in Papua 18.32%. In Indonesia, there are 35.25% of 38% of children who are sick because they cannot receive exclusive breastfeeding. Exclusive breastfeeding is given when the baby is born until the age of 6 months. This study aims to determine knowledge, work and family support related to exclusive breastfeeding behavior in the work area of near with the RSIA PBH hospital in Lampung, Indonesia area in 2021. Using a cross sectional, a large sample of 120 respondents. Sampling in this study used a simple random sampling technique, and the chi-square test was carried out from January to August 2021. The results of the study were 95 respondents (79,16%) mothers who did not give exclusive breastfeeding and 25 respondents (20.84%) mothers who have exclusively breastfed their babies. There is a significant relationship between knowledge (P = 0.000 and PR = 1.588), occupation (P = 0.000 and PR = 1.995) and family support (P = 0.001 and PR = 1.514) with exclusive breastfeeding behavior in the patients inside hospital work area in 2021. The paper presents the characterization support from the company, hospital and the closest family for exclusive breastfeeding is also very important. Based on the results of the study, it is recommended that health workers make innovations and new programs to increase exclusive breastfeeding]]>
<![CDATA[Determinants of Technical Efficiency in Smallholder Corn Crop Farming: Application of Stochastic Frontier Production Function ]]>
<![CDATA[Edison Edison]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i5.335
<![CDATA[Agricultural expansion such as corn expansion is often associated with extensification and resulting land acreage loss. Best input practices could increase production and yields and thus potentially reduce land expansion. This study aims to investigate the ability of input, such as land and other factors to affect production in terms of technical efficiency, and investigate the best input practices on corn technical efficiency. Primary and secondary data are used to answer the research objectives. In this study, corn data were used in the 2019 Planting Season. A sample of 120 farmers was taken randomly by applying stratified random sampling that based on land area. Appropriate qualitative and quantitative data analysis methods are used which are distinguished based on their research objectives using the empirical model of production functions, and the technical efficiency model. The results show that all input has an effect to increase corn yield, and support technical efficiency increasing the effect of input using. However, the effect of input using on yields appears to operate through other methods but technical efficiency increases.]]>
<![CDATA[Bio-Priming Using Indigenous Pseudomonas Fluorescens To Improve Local Upland Rice (Padi Gogo) Production Of Paebiu Kolopua And Pae Wuna Cultivars ]]>
<![CDATA[Asri Razad]]>;
<![CDATA[Gusti Ayu Kade Sutariati]]>;
<![CDATA[Tresjia C Rakian]]>;
<![CDATA[Jendri Mamangkey]]>;
<![CDATA[Marina Silalahi]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i5.337
<![CDATA[Research was performed to evaluate the effect of biopriming technique using indigenous rhizobacteria in improving local upland rice from Southeast Sulawesi. Randomized group design was applied in this research using factorial pattern consisting of 2 factors. The first factor was upland rice cultivars consisting of 2 (two) levels of Paebiu Kolopua (V1) and Pae Wuna (V2) cultivars. Meanwhile, the second factor was rhizobacteria isolates, consisting of 4 (four) levels, those are without rhizobacteria treatment (R0), KNS11 isolate (R1), KLKU02 isolate (R2) and KNW11 isolate (R3). Research results indicated that interaction between Paebiu Kolopua cultivar and KLKU02 isolate treatment significantly affected plants height with 29.22% improvement and the amount of rice per panicle with 176.33% improvement compared to the control. Therefore, KLKU02 isolate can be recommeded as the best treatment to improve the production and outcome of local upland rice plant.]]>
<![CDATA[Marketer as a Barbie Game Changer ]]>
<![CDATA[Donafeby Widyani]]>;
<![CDATA[Joseph Chen]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i5.349
<![CDATA[This paper addresses issues about how the Barbie doll can provide an unrealistic vision of how women should look and what marketers can do about it. Barbie is a well-known doll that has become a role model for girls. However, Barbie dolls have attracted much criticism. Studies found that Barbie shapes the body image of young girls and possibly creates body dissatisfaction and low self-esteem among girls. Body dissatisfaction can lead to eating disorders and low self-esteem can lead to depressive behavior. Answering that phenomenon, Barbie launched Barbie Fashionista that has a diverse body type. However, Girls still tend to choose thinner Barbie. Barbie’s marketer should encourage girls to play more with a more realistic body image Barbie such as curvy, tall, and petite, and encourage the children to feel good about their bodies.]]>
<![CDATA[The Role Of Brand Image In Mediating Service Quality And Promotion Towards Decisions To Buy Car On Credit In The Covid-19 Period (Study Case At Pt Maybank Indonesia Finance Dki Jakarta And Tangerang Branch) ]]>
<![CDATA[Saparso]]>;
<![CDATA[Soegeng Wahyoedi]]>;
<![CDATA[Santoso]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i5.353
<![CDATA[This study discusses the role of brand image in mediating service quality and promotion of car purchase decisions on credit during the Covid-19 period at PT Maybank Indonesia Finance. This research was conducted by using the probability sampling method with the type of simple random sampling. Researchers distributed questionnaires to 100 Maybank Finance consumer respondents in DKI Jakarta and Tangerang. Data analysis using Smart PLS analysis. The results of the analysis conclude that service quality has a positive and significant influence on purchasing decisions. It can be said, good service quality will affect the decision to buy a car on credit at Maybank Finance. The promotion has a positive and significant influence on purchasing decisions. It can be said that the company's promotions will influence the decision to purchase a car on credit at Maybank Finance. Service quality has a positive and significant influence on brand image. Good service quality will form a good brand image in the minds of consumers. The promotion has a positive and significant influence on brand image. If the promotion is increasing, it will affect the company's brand image. Brand image has a positive and significant influence on purchasing decisions. A good brand image will influence the decision to buy a car on credit at Maybank Finance. Brand image is also proven to have a role in mediating service quality on purchasing decisions.]]>
<![CDATA[The Influence Of Pricing Rate And Word Of Mouth (Wom) Mediated By Trust On Credit Car Purchasing Decisions ]]>
<![CDATA[Soegeng Wahyoedi]]>;
<![CDATA[Andry]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i6.297
<![CDATA[Intense competition between finance companies makes each must apply the best strategy to become a winner. This study aims to analyze the direct effect of pricing rate and word of mouth (wom) on purchasing decisions and indirectly mediated by trust, as well as the direct influence of trust on purchasing decisions. The population of this study is consumers who have purchased a car on credit at Maybank Finance in the West Java area, which consists of 4 city branches, namely: Bandung, Bogor, Cirebon and Karawang, both those that have been paid off and those that are still running. Samples were taken as many as 100 respondents using non-probability sampling technique with quota sampling method. Data analysis using Partial Least Square (PLS) using SmartPLS software. The results show that all hypotheses are proven to have an influence on pricing rate, word of mouth (wom) and trust on purchasing decisions, and it is also proven that trust is able to mediate the relationship between these variables.]]>
<![CDATA[Customer Relationship Management In Banking Sector Case Study Of Conventional Banks ]]>
<![CDATA[Dennis Rydarto Tambunan]]>;
<![CDATA[Heru Kreshna Reza]]>;
<![CDATA[Melly Susanti]]>;
<![CDATA[Sabri]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i6.364
<![CDATA[The importance of Customer Relationship Management (CRM) to help businesses acquire new customers, retain existing ones and maximize their lifetime value. This paper discusses the role of Customer Relationship Management in 4 bank units and the need for Customer Relationship Management to increase customer value by using several analytical methods in CRM applications. This paper attempts to identify the technological revolution witnessed by commercial banks and to what extent it has benefited banks to build better customer relationship management (CRM) services between public sector banks and private sector banks. The purpose of this study is 1) to analyze customer opinions about bank CRM in relation to service quality management. 2) To find out the customer's opinion about the bank's CRM on customer relationship management. This study uses primary and secondary data. Primary data will be collected by distributing structured questionnaires to conventional banks (Private and Government). Secondary data will be collected from records published by the financial services authority (OJS), standard textbooks and published research papers, and through web information. The primary data required will be collected from 6 banks in Bengkulu. In addition to collecting information from banks, it also collects information from the general public who have bank accounts.]]>
<![CDATA[Management Strategy for Quality Improvement of Madrasah-Based Education in North Sulawesi ]]>
<![CDATA[Nurhayati]]>;
<![CDATA[J.A.M. Rawis]]>;
<![CDATA[H.N. Tambingon]]>;
<![CDATA[Jeffry.S.J. Lengkong]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i6.366
<![CDATA[This research focuses on the management of madrasa-based education quality improvement strategies in North Sulawesi. The research was conducted at three madrasah, namely Manado State Madrasah Tsanawiyah (MTs Negeri 1 Manado), Bitung State Madrasah Tsanawiyah (MTs Negeri 1 Bitung) and Kotamobagu State Madrasah Tsanawiyah (MTs Negeri 1 Kotamobagu). The research method used is descriptive qualitative with data collection techniques through observation, interviews, and documentation. The results of this study indicate that the Strategic Planning for improving the quality of madrasa-based education at MTs Negeri 1 Manado, MTs Negeri 1 Bitung and MTs Negeri 1 Kotamobagu City is carried out by involving all components of madrasas and stakeholders in an effort to improve the quality of madrasa education while still referring to Islamic values as a characteristic of madrasas. The implementation of the strategy to improve the quality of madrasa-based education is realized by implementing work programs in planning for improving the quality of madrasas such as education and training/training, workshops, seminars, organized by the government, ministries and universities. The impact of implementing strategies to improve the quality of education in madrasas can be seen from a number of indicators such as increased learning outcomes, which can be seen from academic and non-academic achievements achieved by students in various activities, and competitions.]]>
<![CDATA[The Role of Motivation in Mediating Competence and Teaching Style Against Accounting Understanding ]]>
<![CDATA[Sungguh Ponten Pranata]]>;
<![CDATA[Ahmad Rivai]]>;
<![CDATA[Ballian]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i6.367
<![CDATA[Understanding of accounting has an important meaning both for students and for universities. The purpose of this research is to determine the direct and indirect effect of competency variables and teaching style on accounting understanding through motivation. This type of research is classified as a cause-and-effect research where this research was conducted at STIE Mahkota Tricom Unggul. As for the target population and sample in this study, they are active in the 2019-2020 school year, amounting to 112 people. Where the sampling technique is quota sampling. Where the sample in this study amounted to 112 respondents. Furthermore, the data collection technique used a questionnaire which was distributed to all samples. The questionnaire measurement scale uses the Likert scale. The results showed that competency had a positive and significant effect on motivation. Teaching style has a positive and significant effect on motivation. Competence has a positive and significant effect on accounting understanding. Teaching style has no effect on students' accounting understanding at STIE Mahkota Tricom Unggul. Motivation has a positive and significant effect on student accounting understanding at STIE Mahkota Tricom Unggul. Motivation has no role in mediating competence in accounting understanding. However, motivation has a role in mediating the teaching style of accounting understanding.]]>
<![CDATA[The Effect of Facilities on Motivation and Its Impact on Accounting Understanding ]]>
<![CDATA[Ahmad Rivai]]>;
<![CDATA[Sungguh Ponten Pranata]]>;
<![CDATA[Zakia Fadila]]>;
<![CDATA[Maya Syahlina]]>;
<![CDATA[Berupilihen Br Ginting]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 2 No. 6 (2021): November 2021 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v2i6.368
<![CDATA[The purpose of this study is to determine the role of facilities on accounting understanding through motivation as an intervening variable. The research method is quantitative. The population and samples came from active students as many as 112 respondents. The sampling technique used was quota sampling. The results showed that the facilities indirectly affected students' accounting understanding through motivation at STIE Mahkota Tricom Unggul. This means that motivation has a role in mediating facilities on accounting understanding.]]>
